Monday, March 6, 2017

Can people really read your website?

Can you see these colors? Can you  read these words?
Can prospective clients, festival goers and financial donors read your website? Is it clear? Are the letters big enough and bold enough to be seen?

When you're designing a site, a lighter background works best so you can have either a dark blue or black colored font. Those are pretty standard. A reverse of a dark color with a light-colored font is acceptable.

However, you want to make sure the light-colored font is bold enough to be seen. Sometimes white on black isn't as easy to read as black on white.

If you want to see a site which could be more effective, check this one out. Do you see the blue on blue ... reminds me of a song there .......

MARKETING TIP: Your website and your business card are your top two sales tools. Make them so people can see and read the words.

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