In the United States, it has been my experience that residents in the northern states tend to embrace their culture much more so than those who live in the South. For instance, Italian, Greek, German, Scandinavian and other immigrants throw festivals up north, offering a rich palate of foods, costumes, music, storytelling and dance.
In the South, we tend to see festivals which celebrate t-h-i-n-g-s, such as animals, flowers, trees, geography or our own US history. Those are held up North too, but the cultural experiences I see there are not typical for the south.
A neat way to embrace the festival topic is to carry it to your website.
For example, a Southern festival may celebrate blueberries. Add a favorite local recipe, such as one for a blueberry upside down cake. A Northern festival could include local favorite recipes, such as authentic pizza dough, for an Italian festival.
Your website viewers will find the portal much more interesting and be willing to share information from it.
MARKETING TIP: Jazz up your festival website with food recipes!
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