And the group leader may not even go to that church. She or he may go to the one down the road, but actually help several churches in the area plan trips.
Despite the downturn in the economy, churches still plan trips. They have cut back on the number of people participating and the overall cost, but they're still traveling.
How do you contact them? One way is to purchase a mailing list. American Church Lists is one such company. You can network and find out main offices. Ask your local churches how to distribute information to others. Build a database and work it.
MARKETING TIP: Do your homework to build a client base of church group leaders.